ERIC Identifier: ED482560
Publication Date: 2003
Author: Gayle, Dennis John,Tewarie, Bhoendradatt,White, A. Quinton, Jr.
Source: ERIC Clearinghouse on Higher Education
Governance in the Twenty-First-Century University: Approaches to Effective Leadership and Strategic Management. ERIC Digest.
University governance refers to the structure and process of authoritative decision making across issues that are significant for external as well as internal stakeholders within a university. The structure of university governance may be visualized in different ways--as a series of concentric circles, for example, or as a set of overlapping circles. In any case, an extensive group of stakeholders seeks to influence university rules and policies in the United States. These stakeholders include higher education associations, funding organizations, the U.S. Department of Education, related congressional committees, accrediting institutions, system-level offices, governors, state departments or boards of education, state legislators, students, alumni, local community members, trustees, senior administrators, faculty leaders and presidents. In other countries, the variety of stakeholders involved, the power and influence that they wield, and their significance and value to the university as an institution parallel that in the U.S. (Arimoto, 2001).
FACING THE FUNDAMENTAL CHALLENGES
A number of fundamental challenges to effective governance occur within the typical university environment:
* Too many constituencies take a seat at the academic table and claim a piece of the pie (Amaral, Jones, & Karseth, 2002). Sometimes, agendas conflict. Who is the client? Who ultimately decides? Are the most important loyalties attached to the discipline or to the institution?
CORE GOVERNMENT-RELATED ISSUES FOR THE TWENTY-FIRST CENTURY TECHNOLOGY AND DISTANCE LEARNING
The evolving effects of educational technology on stakeholders' perceptions are just beginning to be seen. Though connecting the campus to the Internet is daunting and expensive, technology will certainly continue to expand as an integral component of classroom instruction (Van Dusen, 1997). Increasing numbers of universities and colleges are participating in distance education or Web-based learning. New technology has brought with it a new set of challenges. Who controls course content? Who sets the standards for faculty qualifications? How should these programs be accredited? And finally, critically important to any institution wishing to use Web-based learning programs, what is needed in an intellectual property policy to establish clear patent, copyright, and software policy statements?
TEACHING AND LEARNING
For colleges and universities, no issue is more central than the relationship between governance and the internal environment for teaching and learning. The extent to which campus stakeholders perceive institutional governance to be shared can enhance or constrain the role of a college or university as a vehicle for teaching and learning (El-Khawas, 2002). In enhancing learning and individual student development, the key is not simply for faculty to teach more and better, but to create conditions that motivate and inspire students to educationally purposive activities, both inside and outside the classroom. Faculty who encourage deep and relational learning must have the institutional support to do so. The essential variable in effective teaching and learning may be whether universities and colleges are viewed from the top as academic corporations or as institutions intended to foster innovative teaching and learning (McMillin, & Berberet, 2002).
In fact, responsibility-centered management (RCM) may be viewed as the single most effective method available for linking unit budgets and academic priorities. It has three underlying principles: 1) All costs and income attributable to each academic or administrative profit center should be assigned to that unit; 2) Appropriate incentives should exist for each unit to increase income and reduce costs continuously, so as to further agreed university-wide strategy; and 3) All the costs of support units or cost
A NEW MODEL FOR GOVERNANCE
Perhaps a new governance model is in order for the university of the future-one that places the attitudes, values, and expectations of internal and external stakeholders at the center. Emerging evidence of needed change must be interpreted and acted upon by faculty, administrators, students, trustees, and presidents in an open system (Gumport, 2000). Some responses may be positive, expressed in terms of rules, policies, and budgets that contribute to systemic survival and vitality; others may exemplify negative entropy.
In this model, other inputs, processes, outputs, and outcomes are actually all mediated by stakeholders' attitudes, values, and expectations. Structures such as departments, institutes, and centers; policies of federal and state governments; legislative decisions; the goals of relevant foundations; and the criteria applied by regional accrediting associations remain important. But they are not necessarily determining factors.
Presidents, senior administrators, faculty, trustees, students, and alumni should function as leaders sharing a mostly consensual understanding of the policy environment and working together to implement goals (Kezar, 2001; Yammarino, & Dansereau, 2001).
THE UNIVERSITY OF THE FUTURE
The university of the twenty-first century is already evolving. Such universities are both local, rooted in their regional communities, and global in the scope of their networks of intellectual contact. The twenty-first-century university is much more an intellectual space, underpinned by instructional technologies, values, ideas, revenue flows, and sociopolitical legitimacy than a physical space with a specific set of buildings. In any case, institutional and individual branding in which desirable deliverables are promoted, generated, evaluated, and enhanced over time will remain essential. Some universities will identify competitive niches and continually reinvent themselves to meet the changing needs of their constituents (Kezar, 2001). Many others will find themselves considering choices that include repeated budgetary crises and cuts, and efforts at transformation that follow rather than anticipate environmental change, merger, and closure. What is required is university governance that, in structure and process, encourages and facilitates positive, proactive, and continuous institutional transformation together with relationship-building strategies focused on stakeholders as well as markets and sustained revenue generation.
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